
SUSARON Instanté is voted BEST PRODUCT OF 2013!
Moron, 17th December 2012. Following the largest ever Spanish survey of innovation in mass consumption, carried out in September 2012 by SYMPHONY IRI GROUP with a panel of 10,005 consumers representing the Spanish population (www.granpremioalainnovacion.com), SUSARÓN INSTANTÉ was voted BEST PRODUCT OF 2013 for being the most innovative product in the category of “Teas”.
Mass consumer goods (food, cosmetics and other household goods) are awarded the 2013 INNOVATION AWARD on the basis of the innovative nature of the product itself, its features or its presentation.
According to Paul Kortenoever, Marketing Director for SUSARON, “We consider this prestigious award as authentic recognition by consumers of the innovative nature of the SUSARON brand and are convinced that despite the difficulty of the current economic situation we need to continue to set ourselves apart in this manner.”
SUSARON INSTANTÉ is a soluble drink which can be mixed with cold water, offering an enjoyable way for you to stay in shape. Its 4 flavours (fibre, diet, energy and beauty) offer the perfect combination of a healthy product which also tastes great.
SUSARON INSTANTÉ combines the benefits of water, tea and other active substances (fibre, inulin, ginseng & guarana, red fruits and rooibos) to help you feel better. The handy and innovative 3g individual sachet and its quick and easy preparation (soluble even in cold water) allow you to enjoy this product wherever and whenever you like.
“INSTANTÉ is a new, quick and easy way to stay in shape, offering you well-being on the go!” concludes Paul Kortenoever.
SUSARON is marketed in Spain and export markets by ANGEL CAMACHO ALIMENTACIÓN, a subsidiary of the ANGEL CAMACHO company group.